On February 28, 2019, Northwestern University Professor Jacob Smith hosted and led Ryan and Chris in discussion on campus in the Annie May Swift Hall Auditorium in Evanston, IL. Professor Smith is the founder and director of the Master of Arts in Sound Arts and Industries program at the University. In this episode, hear Ryan, Chris, and Jacob talk about the origin of Take It Away, what it takes to produce and market a podcast of your own, and much more. You will get an inside scoop on the nuts and bolts of becoming your own podcast entrepreneur. Stick around until the end to hear Ryan and Chris comment on a few of their favorite clips from the show as well as a fascinating Q&A from the audience. Special thanks to Jacob Smith, Elizabeth Mathis, Katherine Lelek, Brad West, and Northwestern University for having us. It was an honor.